I had to extend the identity of a design company, B.A.M., and had the opportunity to pitch it to them. After this, I was offered a two week internship to work for them, designing double page spreads for Esquire magazine and Christies magazine.
I created a cycling tour around London that visits the city’s most influential brutalist architectural areas. There would be two routes available; a longer route taking approximately two hours and covering thirteen brutalist buildings, and a shorter route of an hour that showcases six. Both tours would end at the Hayward Gallery, where an exhibition focussing on brutalist architecture will be shown throughout the duration of the tour.
I designed:
Four posters
Map
Leaflet
Flyer
Merchandise
Envelope to give to cyclists holding all information inside