I Am is a body confidence campaign set up by myself and 4 other students. With the brief to set up a campaign based about something we all felt strongly about, we decided to highlight the importance of self-love and confidence in your adolescent years. Using different platforms, we created something we feel will connect with our target audience. Below, you will see pieces that I created: "kindness" cards, merchandise, a website, mirror instalments, stickers to spread positivity etc as well as all the graphics for our presentation. Creating this campaign was one of my favourite projects, working in a group with such diverse minds and styles was both challenging and educational, the outcome is something I am incredibly proud of. This is a campaign I think would be successful in the real world.
My own logo designs, produced for consideration.
1st page of the campaign website I designed on Wix: http://iamenough.wix.com/iamenough
Our campaign presentation to display all our work.
