NSTAR Electric - Marshfield Energy Challenge
An integrated campaign helped this utility-driven pilot program achieve national attention. The project included developing an identity, crafting a series of print advertisements, a direct mail postcard, and give aways to raise awareness about the Marshfield Energy Challenge and compel people to get involved for the good of themselves, their town, and the planet.
An integrated campaign helped this utility-driven pilot program achieve national attention. The project included developing an identity, crafting a series of print advertisements, a direct mail postcard, and give aways to raise awareness about the Marshfield Energy Challenge and compel people to get involved for the good of themselves, their town, and the planet.