The Wanda Group approached us to design and manufacture their stand at MIPIM 2016. To answer the challenge of standing out in a visually competitive area we communicated the design of the stand as a piece of small scale architecture rather than a conventional stand. A stand that was inviting along with being aesthetically imposing led us to fluid and organic forms, with Zaha Hadid as a particular reference point. Formed MDF with framework wrapped around the existing columns, resulted in a form and environment that matched our clients expectations.
Wanda Group
The Wanda Group approached us to design and manufacture their stand at MIPIM 2016. To answer the challenge of standing out in a visually competitive area we communicated the design of the stand as a piece of small scale architecture rather than a conventional stand. A stand that was inviting along with being aesthetically imposing led us to fluid and organic forms, with Zaha Hadid as a particular reference point. Formed MDF with framework wrapped around the existing columns, resulted in a form and environment that matched our clients expectations.
Wanda Group
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