The purpose of Mochila Wayuu, a brand specialized in handmade bags, is to bring the centennial tradition of Wayuu tribe in Guajira, Colombia, to the European fashion mentality.

Wayuu’s bags production is their main activity and weaving represents their creativity, imagination and wisdom.

While designing Mochila’s e-commerce website we have tried to point out the distinctiveness and beauty of these bags through Wayuu’s liveliness as well as easygoing lifestyle.

The key points of Mochila are the colors and their vividness, that’s why we’ve opted for a limpid, bright and minimal design to attract their customers’ attention.

Surfing over the Internet with ease is vital.

Our goal was to describe the brand’s values through the images, the history and the tradition of Wayuu tribe’s handcrafted production that has lasted for centuries.

Along with the e-commerce service come the social media network links to keep every Mochila fan posted.

Finally, it also features info page and contact message box.

Key point of the website is the exhibition of the items on sale, in all their brightness.

You can view the selected bag in a single page and you can zoom in automatically on mouse-over of an image.