ITEMIZE MOBILE APP
I was hired by Itemize's founder as a Design Direction Consultant in 2014-2015 to rebrand and redesign the UI of the mobile app and corresponding web-based experience. Itemize allows its customers to take pictures of paper receipts and categorize/organize them electronically. You can connect your email and Itemize automatically stores your digital receipts, a great tool for entrepreneurs on-the-go.
I was hired by Itemize's founder as a Design Direction Consultant in 2014-2015 to rebrand and redesign the UI of the mobile app and corresponding web-based experience. Itemize allows its customers to take pictures of paper receipts and categorize/organize them electronically. You can connect your email and Itemize automatically stores your digital receipts, a great tool for entrepreneurs on-the-go.
I worked closely with a product manager and copywriter to make the experience as seamless as possible for busy people. We needed to convey a strong sense of organization in the UI itself, to stay on brand and create trust with the users.
Itemize presently had a 4.5 rating out of 5 on itunes in 2016, shortly after the rebrand launched.
Itemize presently had a 4.5 rating out of 5 on itunes in 2016, shortly after the rebrand launched.
