Paolo Salvador Rodríguez's profile

Live Your Line – Open House 2017

Envision … AND GO!
Lead it to your direction, to where you want it to go. That is the philosophy of this campaign identity. To design and create the life you want to lead. Lines are simple but diverse, much the like the people that created them.
 
Here at NAFA, we help young visionaries to choose their own path in life, to make their own decisions, to draw their own lines.
THE MASTER STROKE
The Master Stroke is the main brand icon. It shows the sense of direction and unity that represents NAFA.
This stroke will be joined with a bunch of other strokes to help show the uniqueness of different lines and people. This will be the main symbol that resonates with the audience to want to draw – and live – their own line.
IDENTITY COLOURS
BRAND ELEMENTS
MEDIA
Web Banner
Live Your Line – Open House 2017
Published:

Live Your Line – Open House 2017

Envision … AND GO! Lead it to your direction, to where you want it to go. That is the philosophy of this campaign identity. To design and creat Read More

Published: