Somewhere Out There – John Fluevog Shoes Spring/Summer 2016
Art direction, Photography
Art direction, Photography
Somewhere Out There is a photo series created to translate John's Spring/Summer 2016 collection, The Cosmos. Wearing the season's best sellers, we used a model to bring the shoes to life free. The Cosmos is defined as “the universe regarded as a complex and orderly system”, the concept was to create a series of John’s SS16 shoes imagined worn with grace and control in space.
The photographs were designed to work across platforms, and they were featured on social media, newsletters and other web promotions