Project excecuted with Daniela Angel
The brief for the class was to re-interpret the TV ad for BMW "¿Te Gusta Conducir?" both in print and tv commercial.
CONCEPT: Using the senses.
El brief de la clase era re interpretar la publicidad para televisión de BMW, tanto en pieza gráfica como en un vídeo.
CONCEPTO: Usando los sentidos
First Re-interpretation
"People asume that when the mind wonders, it just shuts down.
But, we see otherwise, when it wonders it lights up"
"People asume that when the mind wonders, it just shuts down.
But, we see otherwise, when it wonders it lights up"
Second Re-Interpretation
"First I see it, serene, almost presumptious. It makes my fingers heat up. It smells like something that has not happened yet. It sounds like the roar of the lion. It tastes like a thirsty tongue.
We wish we could have more than Five senses"
"First I see it, serene, almost presumptious. It makes my fingers heat up. It smells like something that has not happened yet. It sounds like the roar of the lion. It tastes like a thirsty tongue.
We wish we could have more than Five senses"
Video for the excerise
Done with Sergio Fernandez, Julia Orallo, Daniela Angel and Margarita Monroy
2011
Done with Sergio Fernandez, Julia Orallo, Daniela Angel and Margarita Monroy
2011
