I wanted to first create a simple infographic for the headphones as the renders provided me with ample opportunity to explain the different parts of them and the information that had been provided about them on the website. I tried to keep the background simple so the main focus would be on the headphones and the information next to them so people knew exactly what they were purchasing the headphones.
I then had the idea of creating a GIF showcasing all of the different colours that were available for purchase along with some "tag lines" that I thought of for each of the different names.
I came up with the tag line "Keep it plain and simple" for the black and white headphones as they are usually your typical headphone colours and thought it would sell them well.
For the "Alchemy Gold" headphones I made up the tag line "Transform your game" as alchemy was all about transforming simple metals into gold and silver so I thought it would be a good play on words for this colour.
For the "Forged Red" headphones I decided on the tag line "Set your ears on fire" which I think was a little typical but still worked well with the subtle hint to the heat of a forge in your headphones.
"Gaia Green" was a difficult colour to think of a tag line for as I didnt really know what "Gaia" was so I had to do some research and found out that she was a godess of the earth, this then lead me to the tag line "Become one with the earth" which I think fits well.
For "Proton Yellow" I wanted to include the word "charged" in the tag line somewhere due to a proton being a positively charged sub-atomic particle and it would be good to reference that. I settled on the tag line "Get charged up" which would represent the headphones in a good light.
"Sakura Purple" was also another difficult one due to "sakura" being a Japanese word meaning "cherry blossom". I wanted to include something to do with the "blossom" in the tag line and managed to think of "Blossom into a pro" as SteelSeries marketed the headphones as "the best in eSports and gaming".
I put all of these Advertisements together into a GIF so that you could see every colour option in one place without having to change images.
Overall, I liked the outcome of what I had made and thought the presentation was something a little bit different to what you normally see from advertisement designers and I think it would grab peoples attention if they saw the GIF on social media etc.
Thank you for taking the time to look at my project.
