This project is a personal project I came up with to start the new year with. This branding exercise is part of a new year's resolution to do branding for the five major sports of North America (Soccer, Basketball, Baseball, Hockey, and Gridiron Football). For basketball, I decided to pick a historical team that is no longer in the National Basketball Association (NBA). That team in particular:
The Seattle Supersonics
This project is Sports Branding Project One.
Part One: Logo & Wordmarks
Part Two: Jersey's & Basketball Court
Part 3: Logo Comparisons & Merchandising
Redux
Below is a redux of this project four years later with new templates, slight redesigns, and a more refined work process. This redux happened due to the COVID-19 crisis and some details on the logo bugged me looking back.