Dreamforce 2015 Industry Guide Design for Salesforce Foundation
Designers: Martha Ormiston, Kristen Kaineg
Fission has helped Salesforce Foundation plan and create event signage, promotional items, and print materials for Dreamforce ('The Largest Software Conference on Earth') for the past two years. As frantic as it may seem in the weeks leading to Dreamforce each year, the teamwork between Salesforce Foundation and Fission Strategy triumphs over all every time.
This year, one of the first designs that we created for Salesforce Foundation for Dreamforce 2015 was the Industry Guide. This program included a summary of what attendees could expect from Salesforce Foundation at Dreamforce 2015 and was circulated online as well in print. The guide takes visual clues and colors from the corporate Salesforce Dreamforce website, and includes heart warming nonprofit related imagery.