The Music Run™ is “the only 5k fun run that puts music at the heart”. Based jointly in Kuala Lumpur and Auckland, but with events happening across the globe, they needed a full set of Brand, Event and Marketing Guidelines, Collateral and Merchandise design, and a complete re-design of their existing website. We’ve worked with the Music Run team to achieve all that, and more.

A huge part of the work that we did for The Music Run was creating graphic styles for maps, infographics, web visuals, posters, ads, flyers and merchandise. Then tying all of those together in two key documents: the Brand Style Guide (above) and the Event Style Guide.

Another major part of the project was designing a new website with global, local and event-specific templates. The site was developed by a Perth-based developer.