___
Cocktail Kits
The challenge of this project was to create a packaging system that felt vintage in style, but with a modern twist in order to be more approachable to multiple audiences and consumers. Working together with owner and operator Justin Durling of Cocktail Kits 2 Go, we developed a system of design elements that portray classic cocktail heritage by utilizing stylistic nuances from that era. We achieved this look through custom typography, unique cocktail illustrations, and information architecture along with other various elements and techniques.
If you'd like to purchase a kit, or learn more about Cocktail Kits 2 Go, you can visit their website at cocktailkits2go.com.
If you'd like to purchase a kit, or learn more about Cocktail Kits 2 Go, you can visit their website at cocktailkits2go.com.
___
New Age, Old Fashioned
Each kit is inspired by a classic cocktail that evokes nostalgia, such as the Old Fashioned, the Dirty Martini, the Absinthe Louche, and so on. So what's included in the kit? Well, each cocktail kit supplies you with all the essential / natural ingredients to craft classic cocktails, just add your favorite alcoholic spirt and enjoy!
___
Cheers Friends
No happy hour is complete without good friends. I'd like to thank a few of my talented friends that were a part of Cocktail kits; Colin Schye for his extensive web skills, Kelley Mann and Brent Schoepf for their photography prowess, the team at Studio on Fire for their printing expertise, and Justin Durling for his dedication to great work, and for this awesome opportunity.
