When I first saw the release of the new Chuck Taylor All Star II's I was pleasently suprised at the new features but I didnt exactly like the way that Converse had advertised them, so I decided to give it a try for myself.
This was the first image I decided to include in the GIF to showcase instantly what the advertisement was going to be about as well as give a starting point to the theme of the advertisement with the colour scheme and the font choices.
This was the second image I decided to include in the GIF to showcase the shoe by itself without any labels. I did this so that the viewer would be able to see what the shoe was like without any distractions.
This was the third image I decided to include in the GIF to showcase the shoe from the back in the red colour. I use this to label important new features of the Chuck Taylor II design that will maximize comfort and durablility which seemed to be the main emphasis coming out of Converse's advertisement on their website. I also used the same font and labels from Converse's website to be consistent.
This was the fourth and final image I decided to include in the GIF with an image of the blue shoe from above with labels to yet again emphasise the comfort and durability of the new design. I yet again used the same labels and font choice from Converse's website to keep consistent with the whole theme of the advertisement.
This was the final GIF of the whole advertisement and I was very pleased with the outcome. I like the way that it flowed and showcased the shoe from all different angles and had labels for the new features.
I hope you enjoyed my project, any feedback would be highly appreciated. Thank you.
