More than meets the eye
The team – Melanie Loff-Bird, Allison Press, Lisa Wong
The power of computer science lies beyond the flat pixels of a computer screen. It's a field that has continued to evolve at a swift pace over the past 50 years. Our logo captures this spirit of moving forward, and the endless potential of the field.
About the logo
Our "50" logo references the flat pixels of a computer screen, while also symbolizing the depth
and unseen power of the field. It pushes out of space and moves forward. The use of contrasting
gradients creates an optical illusion in which the 50 appears to move in several directions-
referencing a love for puzzles and problem-solving in State's computer science students.
A Generative Mark
A 50th year anniversary is not only a celebration of the Computer Science
Department's achievements, but also the achievements of its students. In addition to our
mark's static form, we also created a website where students, alumni, and faculty can create
their own personal, "50" logo that's based on their experience as a Comp. Sci. student.
A 50th year anniversary is not only a celebration of the Computer Science
Department's achievements, but also the achievements of its students. In addition to our
mark's static form, we also created a website where students, alumni, and faculty can create
their own personal, "50" logo that's based on their experience as a Comp. Sci. student.
The Website
Generating a unique 50 logo from an online survey
Users answer a short quiz on a website that asks them questions about their experience in
the Computer Science department at NC State: their working habits, the coding languages
they learned, and the students organizations they were a part of. These questions correspond
to different blocks that make up the "50," and move according to the user's answer.
the Computer Science department at NC State: their working habits, the coding languages
they learned, and the students organizations they were a part of. These questions correspond
to different blocks that make up the "50," and move according to the user's answer.
How it works
The structure behind the scenes
We developed the generative "50" logo on an isometric grid, so that as the 50's
blocks respond to user input, they move by one block along the grid. This establishes
a consistent system and allows us to easily assign value to questions and answers.
The video below explains our system:
The structure behind the scenes
We developed the generative "50" logo on an isometric grid, so that as the 50's
blocks respond to user input, they move by one block along the grid. This establishes
a consistent system and allows us to easily assign value to questions and answers.
The video below explains our system:
Our Process
Experimenting with generative forms
Below is a compilation of our ideas that led to our final logo.
Experimenting with generative forms
Below is a compilation of our ideas that led to our final logo.
The Team
A trio of designer and developer friendship
A trio of designer and developer friendship
With our own, generated logo:
Thank you!