KOY. Zen Japanese Drink.
KOY is a drink brand inspired by a traditional japanese universe. Open a can and wake up, you're in japan.
This is a packaging project that I create during my bachelor degree in packaging design.
The initial brief was to create an energy drink brand sold in slim can. However, I decide create a zen drink brand.
The initial brief was to create an energy drink brand sold in slim can. However, I decide create a zen drink brand.
Focus on the traditional japanese pattern and the simple powerful typeface.
The Koy is a japanese symbol.
