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Jägermeister - The Oracle Concept 2011

Jägermeister
The Oracle
The Jägermeister Oracle is an installation concept we would place on the streets of inner city nightlife areas. It would consist of a mysterious box, as known from old German funfairs, a holograph projector, some powerful beamers and cameras.

People could use the website or mobile app to ask it any kind of question. Based on clever algorithms, the oracle would provide (more or less serious) answers and at the same time project them onto a large nearby building for passers-by. The whole event would be recorded live and streamed back to the website.
Creative Direction: M. J. Otto
Senior Art Direction: Alexander Meinhardt, Lars Herzog
Design: Lars Herzog, Alexander Otto, Katharina Stoltze
Jägermeister - The Oracle Concept 2011
Published:

Jägermeister - The Oracle Concept 2011

A Siri/Oracle concept for Jägermeister

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Creative Fields