Zeitgeist was a project for The History of Graphic Design, a module I had taken as an undergraduate student in NTU. The focus of this project is on Post-modernism and the collaterals involve a proposal as well as an invitation kit to 'invite' Wolfgang Weingart to hold an imaginary workshop in Singapore. Extensive academic research was conducted to curate and factor in practical concerns (such as venues and budgets) before the final presentation of the invitation kit. Given that Post-modernism takes on a deliberate 'break' away from modernism, the publication emphasizes on the symbolic visual and tactile representation of this separation.

 

Project was done in collaboration with Ridwan Madon.