Bratlist is a group looking to change the way we shop online. The idea is to create an online environment inhabited by stylish people with a large online audience. Then to create a application in which the influencer can tag & share their favourite products in their own photos. The viewer would thus be able to shop straight from the wardrobe, homes and closets of their favourite online influencers.

 

In creating this brand I’ve married the future & history of shopping. In the modern world, shopping takes the place of hunting & gathering. This led to the use of photographs of nature & an arrowhead logo in juxtaposition with modern high fashion imagery & personal mobile devices.