Each year the Statesman Journal relies on their audience to choose exceptional people, businesses and establishments in 125 categories for the “Best of the Mid-Valley” awards. The Creative Campaign team integrated the excitement and honor of being designated as the “Best” by developing custom illustrations incorporating the love of the outdoors and the bustle of the valley. The warm color palette mirrors that of a rich Oregon sunset and shows clear distinction between each winner. The result is a solid branding message that encompasses each piece of the process—layouts, promotion collateral and the coveted winner’s certificate.
