Jonas Söder's profile

Einar & Bert Brand Identity

Behance.net





Einar & Bert
Theaterbuchhandlung


Einar & Bert, Germanys first theatre book store, asked me to create a corporate design, a guidance system for bookshelves and various print advertising materials. My assignment was to design a monogram of the initials E and B with a high value of brand recognition, which later should also work as the main element of a corporate design pattern.

During the day Einar & Bert is a book store with an integrated café that in the evening turns into a theatre with a daily changing playbill. With over 5000 selected books and magazines from all over the world and a determined theatre plan, Einar & Bert opened its doors as a new place for literature and art connoisseurs in Berlins hot spot Prenzlauer Berg on the first of November 2014.


Store photos © Viviane Wild
Stationary photos © Nicolas Oswald








Einar & Bert Brand Identity
Published:

Einar & Bert Brand Identity

Branding of the Berlin based theater bookstore Einar & Bert. Copyright www.jonassoeder.de

Published: