Don Ouma's profile

NMG Highlights

Business Daily e-Paper App advert.
 
Among the first Print design projects I handled when I joined NMG. The task was to deliver an advert that clearly communicates the main aim of developing the product and also recruit people to use the product
 
© Don A. Ouma
Safaricom Daily Nation e-Paper App advert.

This project was also like the one above in terms of deliverables. The Layout also had to be clean and simple

© Don A. Ouma
The Citizen e-Paper App advert.

This product has a lot of significance in that it is the Leading English Newspaper in Tanzania. So developing an advert that would draw the attention of the Swahili speakers in TZ, and also give opportunity to the consumers of The Citizen Newspaper an opportunity to enjoy a new product that other competitors have developed, was key in designing an alluring advert.

© Don A. Ouma

 
TNBT (The Next Big Thing) 4th Edition Poster

The aim of developing the above artwork is motivating people with special ideas that have an impact in the society, to register and stand a chance to gain recognition for their noble work.
I developed the header copy, and directed the photography so that the pictures can tell a story of what is involved in being The Next Big Thing

© Don A. Ouma

 
The East African Subscription advert.

The East African is a comprehensive Newspaper that is sold in all the East African countries. The consumers of this product are a unique target market. The subscription drive was designed to make the circulation of the product more effective. Hence, developing an advert that symbolizes the consumer as a very important person was one of the main deliverables

© Don A. Ouma

 
QTV'S Mwanaspoti TV Show advert.

This was the first advert where I directed the photo-shoot. Because its the most comprehensive sports show in Swahili, in Kenya, I designed elements that would make the advert very catchy and fit its purpose

© Don A. Ouma

 
QTV'S Rhumba Mzooka TV Show advert.

This was also among the first Print design projects I handled when I joined NMG. The show needed a new look and feel. The product is mis-interpreted by many people. The aim was to give it a "jiggy" feel and also develop a different layout for the text, while still maintaining the original elements known to the brand

© Don A. Ouma

 
N-Soko Properties website advert.

I enjoyed working on this project because it opened my eyes to how wild I can go with word play and intertwining it with the visual of the artwork. I also enjoyed the photo manipulation bit of it. In addition, this was the first advert I designed for the digital department of Nation Media Group

© Don A. Ouma

 
Nation Media Group's Sports Day - 2014 advert.

Even though this was an in-house advert, the biggest hurdle was making it very captivating and also better than the one developed the previous year

© Don A. Ouma

 
Nation Mobile Alerts advert.

This is an advert designed to push people to subscribe to the product because it has Up-To-Date info on the latest news in the English Premier World

© Don A. Ouma

 
NTV's Auntie Boss TV Show Poster.

This is still work in progress. The aim of the poster is to catch the attention of people at eateries and public areas within the country to tune in and watch the Show. I have developed other posters with the same elements that are stricking and appealing but still balanced out and clean

© Don A. Ouma

 
QTV's Shujazz TV Show Poster.

This is still work in progress. The aim of the poster is to catch the attention of people at eateries and public areas within the country to tune in and watch the Show.

© Don A. Ouma
QFM's Mboka Tour Full Page advert

A project I handled in less than an hour. QFM competitors seem to copy the style of the QFM adverts, so a need to change the look was necessary. Great text effects and neat alignment was a challenge achieved

© Don A. Ouma
NMG Highlights
Published:

NMG Highlights

These are a few highlights of projects handled and executed as a graphic designer at the Nation Media Group

Published: