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Ken's Salad Dressing Repackaging

Ken's Salad Dressing Repackaging

Ken's Salad Dressing Package Design
To address the growing concern about over obesity and healthy diets plan, salad has become a first consideration food when people desire to eat well. This new salad dressing product line of Ken’s food company, creates the most healthy blends of different fresh ingredients. It will be sold in the chain grocery store for our daily healthy food choices.

This project is to select a existing salad dressing company and redesign their current package. In gathering the information for this package design, the research includes learning about the history of the company, determine the target audiences, choose the appropriate marketplace and use different materials to design graphic applications on three dimensional structure.

To develope the package for Ken’s salad dressing, I strove to use the section view of fresh vegetables and big number type of calories fact to connect the light–food lovers and the salad dressing. The details of this salad dressing package aim to attract home cookers or light food lovers, who is active and has strong healthy conscious, balance their life well to enjoy the delicious food, and emphasize their healthy life quailty.
Ken's Salad Dressing Repackaging
Published:

Ken's Salad Dressing Repackaging

Ken's Salad Dressing Packaging

Published: