Fancy Feast Broths are a line of broths for cats.
TARGET AUDIENCE: Women, ages 25-50, cat owners, professionals, 75K+/year, appreciate the finer things in life, expensive taste, guilty of pampering their cats.
KEY MESSAGE: Fancy Feast Broths are like a comfort food for cats.
INSIGHT: Cats are food snobs, and ahave a very trained palette when it comes to foods they like/dislike.
Print Ad to be featured in People magazine, Real Simple, etc.
Outdoor Mural
Transit Ad
