In collaboration with award-winning Taiwanese artist, Po-Chih Huang, SK-II presents the limited edition
Facial Treatment Essence collection.

We created Festive campaigns of 2 phrases starting with a campaign that uses captivating images of flowers that the artist has used to transform the iconic bottle, the collection is symbolic of the gift that truly lasts - the gift of everlasting beauty. The beautiful designs have in turn inspired the creation of an exclusive festive track that brings to life how everlasting beauty is also mirrored in nature and our most treasured relationships.

As for the 2nd Festive campaign, we collaborated with a world-renowned dance company ENRA to create a world of design with dance by using cutting-edge technology into a performance of expression of love using the flowers in a magical way.

 

http://www.marketing-interactive.com/skii-ropes-japanese-dance-troupe-festive-season-campaign/?utm_campaign=20141217_mktdaily&utm_medium=email&utm_source=SG&utm_content=breaking

 

http://www.campaignbriefasia.com/2014/12/leo-burnett-singapore-releases.html

 

http://www.sk-ii.com.sg/en/whats-new/in-the-spotlight/festive-enra.aspx

(Campaign Phase 1 – 2MIN WEB FILM)

(TVC 15SECS Lovers – GREATER CHINA)

SK-II FESTIVE 2014
(TVC 15SECS Self – JAPAN)

(TVC 15SECS Friends - THAILAND)

SK-II FESTIVE 2014
Banner ad

SK-II FESTIVE 2014
SK-II.com 

SK-II FESTIVE 2014
Mobile

SK-II FESTIVE 2014
(Campaign Phase 2 – BEHIND THE SCENES)

(Campaign Phase 2 – 3MINS WEB FILM)

(Campaign Phase 2 - 60SECS WEB FILM)

(Campaign Phase 2 -– 30SECS TVC)

SK-II FESTIVE 2014
(Campaign Phase 2 – Print ad)

SK-II FESTIVE 2014
(Campaign Phase 2 – Store Interactive Display)

SK-II FESTIVE 2014
(Campaign Phase 2 – Advertorial ad)

SK-II FESTIVE 2014
(Campaign Phase 2 – Tactical ad)

SK-II FESTIVE 2014
(Campaign Phase 2 – Banner ad)

SK-II FESTIVE 2014
(Campaign Phase 2 – Main Website)

SK-II FESTIVE 2014
(Campaign Phase 2 – Online Banners)

SK-II FESTIVE 2014
(Campaign Phase 2 – iMedia Banner)

SK-II FESTIVE 2014
(Campaign Phase 2 – Mobile)

SK-II FESTIVE 2014
(Campaign Phase 2 – Limited Edition Logotype Design)

SK-II FESTIVE 2014
(Campaign Phase 2 – Store & Atrium Design)