FITC 2024
Main Titles

The piece explores the complex relationship between time and creativity, using symbolism such as a white canvas, vibrant flowers, menacing snakes, and crystals. It delves into the artist's journey from potentiality to creation, encountering challenges and limitations along the way. Fear and time are depicted as omnipresent forces driving artistic growth, while introspection and reflection play crucial roles in the creative process. The artwork culminates in the imagery of a ticking clock fracturing to reveal a crystal, symbolizing the transformative power of overcoming constraints to achieve artistic expression and innovation.
CMAKING FITC 2024
SHORT REEL 
WHITE CANVAS
The  first  step  of  every  journey

A place were ideas bloom and this are visualized by roses
breaking through white plainess.
CHALLENGES & LIMITATIONS
Vital  for  fostering  equilibrium

The blooming of roses is met by chains, snakes and sharp
diamonds representing challenges in creative endevours.
INTROSPECTION
Contemplation  of  past  and  future

These crystalline forms embody a dual symbolism, 
representing both a contemplation of past and future 
works and a reflection of the artist's inner essence during 
the act of creation.
FINDING YOUR GEM
A  metaphor  for  finding  your  purpose

These Though many flowers may bloom, only a few find
their gem. This is a metaphor for finding your purpose.
The piece shows artistic creating by blooming roses and
only those who are brave enough to fright through the
creative struggle are met with rewards. 
FLOW
A  state  of  total  immersion

Flow is the moment that stops time. The moment you are
deep in the state of creation. That is the state that allows
us to find our gem, our purpose. The state that helps
artists grow and move forward.
TIME
Always  in  motion

Time is the uncontrollable factor of every creation. But
when we tap into the zone, its very quiet. However when
you relize its always ticking, you snap out of meditational
states. That is why, its always present in the piece.
CYLE
NOT  AND  END  -  BUT  A  BEGINNING

The piece concludes whe the clock breaking, taking us
out of the zone. But once out, we will repeat the cycle in
search of that gem. Today, that gem is FITC.


MESSAGE
A  HOPEFULL  TAKEAWAY

Beneath the constraints of time and fear lies a glimmer of
hope and a transcendent state that enhances the artist's
mode of expression. While time may serve as a formidable
obstacle, it also catalyzes artistic evolution and
innovation.


Credits

Design and Direction
Alejandro ( RMA )

Typography
Alasdair Willson

VFX
Alejandro ( RMA ) x Alex Liou

Music
David Murillo R

Special thanks
Lorenza Angel
Ben Fox
Shawn Pucknell
Timothy Williams
Sofia Quiroz Villegas
Jorge Arango Gonzalez
FITC 2024 MAIN TITLES
Published: