Overview:
Coinogle is a web3 crypto news platform aimed at providing comprehensive, reliable, and engaging content to cryptocurrency enthusiasts, investors, and traders. The platform aims to differentiate itself by offering in-depth analysis, real-time updates, and a user-friendly interface. The name "Coinogle" was chosen to evoke the idea of exploring and discovering the world of cryptocurrency.
Coinogle is a web3 crypto news platform aimed at providing comprehensive, reliable, and engaging content to cryptocurrency enthusiasts, investors, and traders. The platform aims to differentiate itself by offering in-depth analysis, real-time updates, and a user-friendly interface. The name "Coinogle" was chosen to evoke the idea of exploring and discovering the world of cryptocurrency.
Objectives:
Develop a brand identity that reflects trust, reliability, and innovation in the crypto space. Appeal to both novice and experienced users within the cryptocurrency community. Establish Coinogle as a go-to source for up-to-date and credible information on blockchain technology and cryptocurrencies.
Develop a brand identity that reflects trust, reliability, and innovation in the crypto space. Appeal to both novice and experienced users within the cryptocurrency community. Establish Coinogle as a go-to source for up-to-date and credible information on blockchain technology and cryptocurrencies.
Target Audience:
Cryptocurrency enthusiasts, including investors and traders. Tech-savvy individuals interested in blockchain technology. Financial professionals seeking insights into digital assets.
Cryptocurrency enthusiasts, including investors and traders. Tech-savvy individuals interested in blockchain technology. Financial professionals seeking insights into digital assets.
Brand Attributes:
Trustworthy
Innovative
Informative
Dynamic
Accessible
Trustworthy
Innovative
Informative
Dynamic
Accessible
Design Direction:
Modern and clean design with a nod to blockchain elements. Use of vibrant colors to convey energy and dynamism. Incorporation of crypto-related imagery.
Modern and clean design with a nod to blockchain elements. Use of vibrant colors to convey energy and dynamism. Incorporation of crypto-related imagery.
Deliverables:
Logo and wordmark
Color palette
Typography selection
Website
Logo and wordmark
Color palette
Typography selection
Website
Socials
Brand guidelines document
Brand guidelines document
