THE TASK:
Create a compelling marketing campaign for the launch of the Jeep Wrangler Hybrid, focusing on its eco-friendly features while resonating with the adventurous Jeep community.
But, WHAT'S THE CATCH? This class-project involved a comparison with an AI-generated ad of similar nature.
Now guess, which one is fully AI-made or not.
This project holds personal significance as it allowed me to encapsulate the true essence of the Jeep brand and its vibrant community. Moreover, the highlight was surpassing the efficiency of an AI counterpart in effectively conveying the desired message. Glad, my professor is such an innovative and witty creative!
And so below, the ad I wrote.
