Concept: Our campaign redefines the way we experience rum advertising by bringing 3D models of iconic Puerto Rican rum bottles to life within an anamorphic environment. Through a seamless blend of artistry and technology, we create an immersive journey that highlights the craftsmanship, heritage, and allure of Puerto Rican rum.
Visual Impact: As viewers approach the installation, they are greeted by a seemingly ordinary screen that transforms into a portal to the world of rum. Within its confines, lifelike 3D models of iconic rum bottles materialize, their intricate details and vibrant colors bursting forth in mesmerizing clarity and depth.
