Dipankar Rajbongshi's profile

Around Guwahati Food Festival 2020 Marketing Campaign

Announcement Motion Graphics Video
To kickstart the campaign, we crafted a captivating announcement motion graphics video, highlighting the festival's dates, venue, and the promise of gastronomic indulgence. This video served as a teaser, generating anticipation and excitement among the target audience.
Motion Graphics Band Reveal
To build anticipation and reveal the lineup, we produced an official motion graphics video announcing the headlining band, The Local Train, and other guest performers. This reveal generated excitement and solidified the festival's reputation as a must-attend event in the region.
Social media and print Designs
 I curated visually appealing ticket designs, serving as entry passes Crafted web assets and multiple social media poster designs, amplifying festival buzz.
Pre-Party Social Media Posts: 
In addition to promoting the main event, I designed a series of enticing social media posts to invite attendees to a pre-party. These posts featured vibrant visuals and enticing captions, setting the stage for an unforgettable culinary experience and encouraging early participation.


Post-Event Content Creation:
Following the festival, I curated an aftermovie showcasing highlights of the event, including culinary offerings, crowd reactions to performances, and memorable moments. This content served as a lasting memento, immortalizing the festival's atmosphere and generating excitement for future editions.
Our efforts culminated in a resounding success, with the festival attracting nearly 8000 attendees. The combination of engaging motion graphics, social media teasers, and visually appealing print designs captivated our target audience, resulting in a vibrant and well-attended event.
Around Guwahati Food Festival 2020 Marketing Campaign
Published:

Around Guwahati Food Festival 2020 Marketing Campaign

Published: