視覺,使人探索、體驗不同的事物及感受,而生活周遭處處可見色彩,對於色彩所帶來的感受,每個人都有不同的見解。台灣四面環海,對於大家來說藍色也是最能代表海的色彩,而海是否只有藍色呢? 其實並不然,海不是只有藍色,海是多變的,會因為時間、氣候、環境等產生不同的顏色變化構成不同的顏色。
Vision allows people to explore, experience, and perceive different things, and colors are visible everywhere in daily life. Everyone has different interpretations of the feelings that colors evoke. Taiwan is surrounded by the sea, and for many, blue is the color that best represents the sea. But is the sea only blue? In fact, that's not the case. The sea is ever-changing, exhibiting different colors due to factors such as time, climate, and environment.
因此我們以台灣海岸作為出發點,將海岸的色彩系統化,製作台灣海岸環境的色彩系統。經我們的調查發現,有80%的人對於海的印象是藍色。然而,我們希望打破這個觀點,實際上也會因環境、天氣等因素而呈現不同的顏色。針對這個問題,我們實地走訪了每個海岸,拍攝並記錄了海岸及周邊環境的照片。並進行顏色分解轉化為漸層呈現在絲巾上。這樣一來,大家可以清楚地了解每個海岸的色彩。將所有海岸的絲巾放在一起時,你會發現每個海岸都有獨特的顏色,而非僅限於藍色。
Therefore, we took Taiwan's coastline as the starting point and created a color system for the coastal environment of Taiwan. Our survey found that 80% of people associate the sea with the color blue. However, we hope to break this perception, as the sea actually exhibits different colors due to factors such as environment and weather. To address this, we visited each coastline in person, took photos, and recorded the surrounding environment. We then broke down the colors and transformed them into gradients on scarves. This way, everyone can clearly understand the colors of each coastline. When all the scarves from each coastline are placed together, you will find that each coastline has its own unique colors, not just blue.
本包裝推疊起來可以看到不同縣市的縫線,與每個海岸代表的貼紙。貼紙標示地名、海岸名稱、座標及觀賞時間,並以漸層色呈現,如台東金崙的包裝貼紙上寫上了JINLUN與最佳觀賞時間是下午五點半等。並將包裝結合會隨著材料變化而不斷變動的縫線進行裝飾,來象徵海岸線也會隨著各種因素而變化,再運用色彩結合海岸環境,將象徵海水流動感的漸層絲巾,以及其背後顏色的故事呈現出來,讓大家對於海岸顏色的觀念能夠不被限制住,並將理念傳達給大眾,以海岸色彩為出發,讓更多人認識台灣海岸色彩的多變性,也讓大家意識到對環境保護和海洋保育的認識。
The packaging, when stacked, reveals the seams representing different counties and cities, along with stickers representing each coastline. These stickers indicate the place name, coastline name, coordinates, and recommended viewing time, presented in gradient colors. For example, the packaging sticker for Jinlun in Taitung reads "JINLUN" with the best viewing time being 5:30 PM. The packaging is decorated with seams that change along with the material, symbolizing the ever-changing coastlines. By combining colors with the coastal environment, we present gradient scarves symbolizing the flow of seawater and the stories behind the colors. This approach aims to break the limitations of traditional ideas about coastal colors and convey the concept to the public. Starting from coastal colors, it aims to raise awareness of the diversity of Taiwan's coastal colors and environmental and marine conservation.
SEATONE
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SEATONE

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