U RISE
BRAND IDENTITY AND DEVELOPMENT
BRAND IDENTITY AND DEVELOPMENT
U RISE is a personal training business that focuses on personal achievements and better living. We came up with the name U RISE based on the purpose, brand values and positioning established in our consultation sessions. U RISE targets time constraint professionals who are looking to elevate their lifestyle through better health. Currently, feedback on the branding has been yielding a positive response as it is hitting home with the target market. In an era where group training like 'boot camp' and MMA classes are becoming the norm, U RISE differentiates by putting their entire focus on YOU, the individual.
Concept sketches, brainstorming, mindmapping.
Business Card Mockups - Card shape retains consistency to the contours of the Logo and Wordmark.
Business Cards - Spot UV coating for reflective qualities.
Website splash page.
