Our team developed the logotype, brand platform, brand book, and the design for the Blogger Bank website and mobile app. In envisioning the project, we aimed for a minimalist, ultramodern, and vibrant style to resonate with the target audience.
Our brand layouts emphasize symmetry and balance, conveying a sense of order to the platform.
The logo's philosophy is to stay monochromatic against a bright, explosive background. It plays with the double initial B, representing a cloud (digital sphere allegory), a heart shape, and a sail for a fresh start.
