Atitus Educação
Visual Identity
About
Throughout the period from 2023 to 2024, I had the privilege of working on various visual communication materials for Atitus Education, an educational institution that seeks to prepare and propel individuals through a keen eye on the market, developing an innovative, flexible, and results-oriented educational model.
Challenge
The visual identity project was developed by another agency, and one of the main challenges of the work was to maintain brand consistency so that each produced material reflected its personality and values through visual communication.
Solution
It was important to find creative ways to interpret and adapt the visual identity to reflect these changes, while simultaneously maintaining its integrity and recognition in order to keep it updated and relevant, without losing its essence.