Created a style for racing while maintaining continuity with the style and identity
of the bank's retail communications.
The visualization is a solution that can be broadcast on various media, from ballid
to outdoor advertising.
The brand's signature brand element, "petal", the bank's primary color, was integrated
into the identity.
Сreated:
- A pattern was developed based on the brand's signature element - "petal";
- gradient;
- horizontal poster;
- vertical poster;
- participant badge;
- helmet design;
- design for the ballid.