Hewlett Packard Laptop Wallpaper Art
Project Information:
Client: Hewlett Packard (HP)
Project: Laptop Wallpaper Art for a Global Launch Event
Industry: Technology
Services: Digital Art & Illustration
Country: Austin, USA
Project Description:
In this design and art case study, I had the incredible opportunity to collaborate with Hewlett Packard (HP) on a special project for the launch of their new laptop line. HP specifically selected a group of 30 international artists, including myself, to create unique wallpaper art that would complement their innovative laptops.
Objective:
The objective of the project was to create three distinct artworks, each following a colorful spring theme. The goal was to not only showcase the artistic abilities of the selected artists but also enhance the visual identity of HP's new laptop line
1. Butterfly Typo:
The second artwork presented a unique challenge as HP requested a butterfly design composed entirely of Arabic typography. This opportunity allowed me to merge art and language in a truly distinctive manner. The result was a visually stunning artwork that showcased the beauty of the Arabic script while symbolizing transformation and beauty through the butterfly motif.
2. First Day of Spring:
For the first artwork, I aimed to capture the essence of spring by seamlessly blending elements of nature and vibrant colors. The goal was to create a visually captivating piece that evoked a sense of freshness and renewal.
3. Drawings on the wall:
With creative freedom for the third artwork, I decided to explore my imagination and infuse it with vivid colors. I depicted a graphite artist drawing a winged polar bear, creating a visually striking and imaginative piece. This artwork aimed to showcase the artist's creativity and the power of imagination, aligning with HP's innovative brand identity.
Achievements and Impact:
Being part of this project was not only an artistic achievement but also a significant milestone in my career. Working with a global brand like HP and having my art appreciated on such a scale was truly rewarding. The project marked my highest-paid project to date, underscoring the value and recognition of my artistic contributions.
The collaboration with HP on their laptop wallpaper art project offered a unique platform to showcase my talent, connect with a global audience, and contribute to the visual identity of a renowned technology brand. The artworks created added a touch of creativity, vibrancy, and uniqueness to HP's new laptop line, enhancing the overall user experience and visual appeal.
Conclusion:
The collaboration with Hewlett Packard on the laptop wallpaper art project was an amazing experience that allowed me to leverage my artistic abilities and showcase my talent on a global stage. Through the creation of distinct and visually captivating artworks, I contributed to the visual identity of HP's new laptop line and made a significant impact on the brand's overall aesthetic. This project served as a testament to the value and recognition of art in the technology industry, highlighting the power of design and illustration to enhance user experiences and foster brand engagement.
