1up Studios is a Web and Graphics Design company based in Harrogate, North Yorkshire in the UK. The original vision for the branding of the company was to have a more quirky playful style, but over time we decided to change to a more professional look and feel.
The thought process behind the logo/mark was to have something simple, easily recognisable, and able to stand alone without any text and not look out of place. So to do this i decided on making more of a crest type shape. We went over many different renditions, some more complicated than others and ultimately decided on the one shown above.
Colours
We decided that although we wanted a professional look with just neutral colours, that it would also be handy to have some more colourful colours we could use on the website and future branding ventures.
Typeface
Check out the Website here!