Marca: Fiskars
ES
El reto: La marca finlandesa saca una campaña para promocionar sus productos en el mercado español con el objetivo de transmitir sus valores de marca.
Idea: Nos hemos centrado en su gama de cuchillos, los cuales cortan tanto que asustan a aquellos objetos que no deberían de cortar.
EN
The challenge: The Finnish brand launches a campaign to promote its products in the Spanish market with the aim of transmitting its brand values.
Idea: We have focused on their range of knives, which cut so much that they scare away those objects that should not cut.
Idea: We have focused on their range of knives, which cut so much that they scare away those objects that should not cut.
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