Festival des Vieilles Charrues / Chartes Graphique
I created a brand identity for a pizzeria as part of a school project. Here is the brief: Analyze and identify the key elements of takeout dining. Determine which elements to use based on the target audience. Develop a strong and relevant concept, accompanied by a unique and innovative graphic style.
The company "Quirk & Crust & Co" is a pizzeria that offers a variety
of pizzas for everyone (gluten-free, vegetarian, vegan, halal, etc.) both on-site and for takeout. It caters to a predominantly young audience, mainly students, but also young professionals. The company's keywords are "respect," "conviviality," and "sharing." During a call, the manager described it as a friendly place for fantastic people. He sincerely wants his establishment to be a very welcoming place, without overdoing it.
He contacted me to create the logo, brand identity, and various applications for the establishment. Two openings are planned:
one in Rennes in January 2024 and another in St-Malo in April 2024.
Charte Graphique
