Project time | 项目时间：2023
AOC A1 Max Smart Projector
AOC A1 Max 智能投影
Product Positioning
产品定位
The AOC A1 Max smart projector is positioned higher than the AOC A1 smart projector but lower than the AOC K1S laser projector. We have incorporated the smart features of the AOC K1S laser projector into the AOC A1 Max smart projector, and innovatively designed a cloud platform base that can rotate horizontally 360 degrees and tilt up and down 11 degrees each, making the projector more convenient in user scenarios. With this design, users can easily project the screen wherever they want. According to sales data analysis, the primary user demographic for the AOC A1 Max smart projector is male. In terms of design, it inherits the diagonal stripe and contrasting color design from the AOC A1 but appears noticeably more square and rational, aligning with the aesthetic preferences of male users.
AOC A1 Max 智能投影仪产品定位高于AOC A1智能投影，但低于 AOC K1S 激光投影仪。我们将 AOC K1S 激光投影仪的智能功能下放到了 AOC A1 Max 智能投影仪上面，并且创新地设计了可水平360度旋转及上下各11度俯仰的云台底座，这样子的设计配合智能功能，使得投影仪在用户的使用场景中更加便利，想将投影画面投哪里就投哪里。经过销售数据分析，AOC A1 Max 智能投影仪用户画像以男性用户为主，造型设计上继承AOC A1的斜纹设计以及撞色设计，但会明显更加方正与理性，以符合男性用户的审美。
Image Quality Description
画质说明
The AOC A1 Max smart projector utilizes a proprietary enclosed LCD optical engine as its core display component, featuring an ultra-transparent LCD screen deeply customized in collaboration with BOE. This advancement greatly enhances the brightness and color richness of the projected images. Coupled with AOC's 80-year expertise as a leader in visual technology, the AOC A1 Max smart projector comes with built-in image modes, including the [D65 Standard] and [D65 Colorful], achieving, for the first time in the sub-thousand-dollar price range, the D65 color calibration standard used in the film industry. This allows consumers to indulge in the subtle details on the big screen with unparalleled visual quality.
AOC A1 Max 智能投影仪采用自研的封闭式LCD光机，核心显示部件，来自与京东方深度定制的超透LCD显示屏，这让新一代光机极大地提升了投影画面的亮度与色彩的丰富性。加上AOC做为80年视讯领导品牌，在色彩调校的造诣上不言而喻，AOC A1 Max 智能投影仪内置【D65标准】与【D65炫彩】图像模式，这使得千元价位段的投影仪，首次获得电影标准的 D65 色彩调校，让消费者畅享巨幕上的每一丝细腻。
Sound System
音响系统
A hall-level audio system tuned by Devialet from France, featuring ultra-dense sound quality and a harmonious combination of audio and visual elements, providing a cinematic audio-visual feast. It comes with a built-in quiet screen music mode, supports Bluetooth connection with mobile phones, and can serve as both a projector and a mobile phone speaker.
来自法国帝瓦雷联合调校的殿堂级音响系统，拥有超密音质，声画协奏，享受影院级视听盛宴。内置息屏音乐模式，支持手机蓝牙连接，即是投影也可以是手机外放音响。
Smart functions
智能功能
The AOC A1 Max smart projector is equipped with a comprehensive smart adaptive system. It utilizes a CMOS intelligent module and the MT9269 core chip from MTK. Coupled with the innovative design of the cloud platform base, the projector can perceive and adapt to its environment in all directions, consistently providing consumers with a more convenient user experience.
AOC A1 Max 智能投影仪搭载全智慧自适应系统，采用 CMOS 智能模组与来自 MTK 的 MT9269 核心芯片，配合云台底座的创新设计，让投影仪全方位感知和适应环境，时刻为消费者带来更加便利的使用体验。
Noise level of 28dB
28dB 噪音值
The AOC A1 Max smart projector is equipped with a new generation of self-developed optical engines, featuring a closed, low-resistance internal circulation air duct design. It incorporates a built-in 7515 turbo fan and an external 9225 axial flow fan, providing powerful heat dissipation capabilities. This allows the projector to achieve a lower noise level of 28dB, providing consumers with an immersive viewing experience free from additional disturbances. This is a very user-friendly experience.
AOC A1 Max 智能投影仪搭载新一代自研光机，采用封闭低阻的内循环风道设计，内置 7515 涡轮风扇+外置 9225轴流风扇，强劲的散热能力，让投影仪获得更低的 28dB 噪音值，让消费者沉浸观影不受额外因素的干扰，这是非常友好的用户体验。
In summary, the AOC A1 Max smart projector has a clear positioning, adopting a new generation of independently developed optical engine and incorporating more advanced smart features. It also features an innovative cloud platform design, providing users with a more user-friendly experience.
综上所述，AOC A1 Max 智能投影仪定位明确，采用新一代自主研发的光机和下放更加高级的智能功能，以及极具创新的云台形态设计，为用户提供了更加友好的使用体验。
TEAM 团队
总监：杨卡 | 创意执行：王奕昌 | 品牌设计：谭翔匀 | 动效设计：邓强
