MANDALA AIR | REBRANDING
Mandala brand is a pioneer in Indonesia's civil aviation industry with a long-standing good reputation.
The brand transformed its image into a modern airline satisfying international standards of safety.
It adopted the low-cost carrier model, in order to compete with other low-cost airlines in Indonesia.
The brand identity is devided by the two main colours Turqiose (International) & Orange (Domestic)
