Mission Attractive
Instagram account that aims to help men better themselves and gain healthy confidence through improving their fashion game, grooming habits and communication skills.
Since their mission is aimed at confidence, logo portraits just that - Focus. Aim. Masculinity. Mark combines all gender symbol for male with focus optics of a camera or gun. Hence symbolizing hunt for better self.
Visuals are full of life & action, always including color blue. They aim to inspire and energize, to bring good feeling about one's course of action.
Brand Manual is kept simple, short and sexy.
Thank you!
