Scooby was founded in 2021 by a group of shareholders under the supervision of a group of doctors and experts in the veterinary field. The trend towards rebuilding the brand was one of the difficult challenges, especially since the beginning of the company did not develop a strategy for the company or build a visual identity by which the company appears in the markets and users.

This year the company celebrates three years since its inception. The founders decided to mark the occasion, we redesigned the visual identity and developed a solid strategy to start a new era of success. 

After several meetings with the founders of the company, we decided to build this brand that expresses the love for pets that lasts forever.

The visual identity approach has associated us with the love and attention a pet receives from its owner and the use of cheerful colors that express love, happiness and more than one feeling.