The design concept draws inspiration from the brand's name, "Savannah," which is closely linked to the African savannah landscape with its Acacia tree and rising sun.
These elements serve as prominent symbols of the brand's identity, representing strength, resilience, and a bright future.
Our mandate was to craft a visual identity that captures the essence of the Savannah landscape and its key elements, which are reflected in the brand's logo, packaging design, and office space branding. The Acacia tree, with its distinctive silhouette, symbolizes growth, stability, and the brand's commitment to environmental sustainability. Meanwhile, the warm rising sun embodies hope, progress, and a promising journey ahead for Savannah Cement.
Moreover, the leaves appearing on the pack-shot further reinforce the brand's eco-friendly ethos. Savannah Cement operates an advanced cement grinding plant strategically situated near Nairobi, a significant cement consumption center in Kenya. With a capacity of 2.4 million tons per year, the brand dedicated to maximizing green technology and driving environmental management innovation within the regional Cement Industry.
Packaging design
ACTUAL IMAGE OF SAVANNAH CEMENT FACTORY
ACTUAL IMAGE OF SAVANNAH CEMENT FACTORY
ACTUAL IMAGE OF SAVANNAH CEMENT FACTORY
Vehicle branding
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