ABOUT THE PROJECT
This case is dedicated to the development of the branding of a coffee shop called "Beyond Coffee". The concept of this brand is to turn an ordinary coffee shop into a special place that goes beyond the usual expectations of its visitors.
The main goal of the "Beyond Coffee" branding is to create a unique experience that will combine high quality coffee with a cozy atmosphere and a creative approach to service. This brand intends to break out of the ranks of standard coffee shops and create a unique place for coffee lovers and beauty fans.
The "Beyond Coffee" logo is designed using simple, elegant lines, symbolizing the path of realizing the true coffee aesthetic. The color palette consists of gentle and warm shades, such as caramel, vanilla, brown and black, which give the image luxury and naturalness.
Beyond Coffee is an establishment that provides a comfortable atmosphere for relaxing, socializing and enjoying coffee.
At the heart of the "Beyond Coffee" concept are people. Friendly and friendly staff with extensive coffee knowledge.
Beyond Coffee is an establishment that provides a comfortable atmosphere for relaxing, socializing and enjoying coffee.
At the heart of the "Beyond Coffee" concept are people. Friendly and friendly staff with extensive coffee knowledge.
