Ambition
The challenge is to create a unique package for a non tangible item. The product chosen to package is “Ambition,” the desire for personal achievement. Pyramids of various heights were designed to portray the idea of people aspiring to greater heights, and the different types of goals everyone has in their lives. The colour palette was kept minimal to white and green to emphasize on the concept of height by representing trees, hills, and forests.
AWARDS AND HONOURS:
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• 2012 Applied Arts Student Award
Featured in Applied Arts November/December 2012
Category: Design/Packaging
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• 2012 Applied Arts Student Award
Featured in Applied Arts November/December 2012
Category: Design/Packaging
CREDITS:
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Designer: Antonia Goga
Instructor: Michael Powell
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Designer: Antonia Goga
Instructor: Michael Powell
Thank you!