Campaña Tecnofest Linio con Inteligencia Artificial, se creó una campaña con la ayuda de IA, desde el slogan de la campaña hasta las imágenes usadas para este evento. Se usó la herramienta Dall-E para generar las imágenes necesarias, después se aplicó los lineamientos de diseño propios de Linio, una mezcla de mano diseñadora con creación IA. Esta campaña se utilizó para Chile y Perú, con desarrollo marketing estratégico de Web, Redes Sociales y Newsletter.
Tecnofest Campaign with Artificial Intelligence, a campaign was created with the help of AI, begining from the campaign slogan to the images used for this event. The Dall-E tool was used to generate the necessary images, then Linio's own design guidelines were applied, a mixture of designer hand with AI creation. This campaign was used for Chile and Peru, with strategic marketing development of the Web, Social Networks and Newsletter.
Tecnofest Campaign with Artificial Intelligence, a campaign was created with the help of AI, begining from the campaign slogan to the images used for this event. The Dall-E tool was used to generate the necessary images, then Linio's own design guidelines were applied, a mixture of designer hand with AI creation. This campaign was used for Chile and Peru, with strategic marketing development of the Web, Social Networks and Newsletter.
images generated with Dall E
images generated with Dall E
images selected from Dall E, that was used in the campaing
Applied on banners and grids on the web
Newsletters for Chile
Tecnofest for Perú, banners and grids
Social Media design to promote the campaing
Soy Daniel Chung influencer explain how we did the campaing,
you can see it in his profile
https://www.instagram.com/reel/Csbg3M0g83d/?igshid=ZWQyN2ExYTkwZQ%3D%3D
you can see it in his profile
https://www.instagram.com/reel/Csbg3M0g83d/?igshid=ZWQyN2ExYTkwZQ%3D%3D