Youturn Health is changing the face of behavioral healthcare. Their virtual support program makes behavioral healthcare accessible to employees who might otherwise be unable to seek help. For their new name and marketing strategy, they also needed a new, fresh identity design, and website to go with it.

Our logo design emphasizes one-on-one connection, with two bright dots joined by a classically geometric type treatment of Youturn’s name. The brand also includes a new color palette.

New branding was quickly integrated into Youturn's social media presence:

Youturn’s website also needed a refresh, to reflect their new market strategy and identity. Their new site prioritized their new brand values of friendliness, approachability, and individual connection. Our website featured a new Resource Center, visually enhanced statistics sections, and a gated content feature for all case studies across the site.

The website process also allowed us to explore and expand the brand identity and look and feel.