Company Mantra:
Our company is changing the way people eat, starting the evolution of fast food. There is a better way to eat without being a health freak; we decided we still want to sell burgers ‘n’ stuff. We are taking the fat out of things, baking and grilling to create delicious concoctions. Our food takes the choice out of over-large portions, replacing them with filling food that doesn’t give you a short term sugar high. We grill our burgers and give you the healthier choice of wholemeal bread. Our chicken is no messing, we don’t deep-fry it in batter, just give you the meat you want. We’re all about flavour, not depriving people of the things they want, we even sell ice cream. We want to attract people who don’t necessarily go for the healthy option, keeping our brand down to earth and easily approachable. Our logo puts across the fun nature of our food; we’re easy going and no fuss.
